The real estate business in India is growing and the property values are shooting up every day. In a city like Mumbai, where the estate business is flourishing a well sorted CRM comes in handy. With bulk incoming queries on a daily basis a real estate investor CRM in Mumbai will help close the deals faster, smoother, and with more precision.
This real estate CRM is not just a basic CRM that helps you track or manage leads and organize customer queries. It can do much more than just organization. It is a complete 360 degree solution custom made for real estate businesses in Mumbai. It starts work as soon as you receive a query and will handle everything until the client gets the final possession of the property.
It simplifies the business workflows in the economy of Mumbai making the company stay in line with its competitors and get real time insights into the clients’ journey.
How does a Real Estate CRM Software in Mumbai Contribute to Business Development?
Most real estate businesses use a real estate investor CRM in Mumbai to maybe generate leads, or to track daily sales. However, a CRM that is custom made for such business is capable of doing so much more. It can help generate leads quicker, promote relevant properties, and track real time customer views and insights.
Generate Leads Faster Than Your Competitors
With the help of a real estate CRM in Mumbai, companies are able to generate leads quicker than the competitors. This is possible because in this custom made CRM every inquiry that comes is automatically converted to a lead and is assigned to the right agent.
Handle All Property Units in One Place
Companies often struggle to manage all the property listings. They have different properties listed on different platforms which makes it difficult to keep track of all. However, this is not the case when a CRM is opted for.
With a real estate CRM software the company can keep track of all the listings at one place including both the sold and unsold units, and even payment schedules.
Automated Messaging
With a good CRM for real estate in Mumbai, the businesses can use the automated messaging feature within the CRM which will reduce the time spent in answering the usual and routine queries. This will save the agents’ and the teams’ time that can be used to focus on high potential leads.
Consistent & No Missed Follow Ups
When a lead has not reached the closure stage, it is essential to keep the lead warm and more importantly keep them interested. With a CRM software for real estate this problem can be easily solved. Even at times when real estate agents forget to follow up on a lead, the AI automation can send a follow up message.
The message can be customized and so can the frequency. An agent can choose to send a follow up message once every week, every day, every month, or even once in a month till the lead reaches its final closure stage. This reduces the possibility of missed follow ups and the potential leads also feel engaged and welcomed.
Real Time Analysis & Results
A real estate investor CRM in Mumbai provides real time insights into customer behaviour and market performance. Companies can clearly view what works for them and what is not performing well.
It then helps the companies to invest in schemes and campaigns that work which in turn leads to better sales performance and boosts the teams’ morale for improved productivity cycles.
What does a 360 Degree Real Estate Investor CRM in Mumbai Offers?
Apart from managing customer interactions and generating quality leads with the advanced AI lead scoring workflow, a CRM real estate software has much more to offer. The companies can benefit heavily by investing in a good and proactive CRM software. This powerful CRM can do everything from lead nurturing to post sales and even beyond. The only condition here being that the real estate businesses must know how to make full use of this CRM.
In the pre-sales era, the businesses can smartly handle enquiry management, schedule site visits via a QR code, get lead scoring results via AI, and manage cash dispositions.
In the sales era, the businesses are able to smoothly execute site visits, manage offers, generate cost sheets, booking forms, manage leases, and even check the property inventory.
Further in the post-sales era, the businesses can now manage payment milestones like sending frequent reminders to the customers for payments, letting them know about overdues and more. Estate agents can also carry out KYC processes and generate all relevant documents with just one prompt in the dashboard.
Lastly, in the post-handover era where the property has been delivered to the end customer, the businesses can perform facilities management, and even provide legal support and after sale customer services.
All Time Access
The anywhere anytime access to a CRM software is the biggest advantage for any real estate businesses. This helps the agents and other teams to keep their business handy at all times and be informed about each and every business activity on the go.
Automation & Speed
With a good real estate CRM in place the routine work can be automated like responding to the common queries via AI automation which will reduce the time spent in engaging with menial discussions and they can focus more on lead conversions and high value cases.
Reduced Costs
When companies are building systems to ease the workflow, they often end up spending more than they think. Buying even 1 CRM platform costs a lot and they spend millions of money on buying not less than 2 CRMs to ease their workflow.
However, with a unified dashboard that can literally provide each information with a single click not only reduces cost but also proves to be pocket friendly and much more cost effective than buying multiple solutions.
More Secure & Reliable
A unified dashboard is more reliable and secure. You have the authority to share access with only your trusted sources and teams. This reduces any mismanagement or communication errors. With the master access that lies with the management, they can easily track any suspicious activities and also keep track of the latest updates at all times.
One Dashboard for All
A real estate CRM software enables the real estate agents to have a single dashboard for all the needs and requirements. This means that a single view dashboard is capable of giving customer insights like their buying preferences, the queries raised.
The same dashboard is useful for the sales’ teams as any query raised instantly turns to a potential lead which means less number of missed opportunities and targeting the customer with constant communication before the competitors.
Similarly, the marketing team will use this unified dashboard to understand and interpret customer behaviours, analyse the target market and then send across marketing communications to the target market and can also tailor the promotional messages as per the customer needs and requirements.
Transparent Communication
Lastly, the unified dashboard created via a real estate CRM for all allows the real estate businesses in Mumbai to maintain transparent communication. This not only reduces long hours of team meetings and follow up calls but also keeps the whole business intact with each team having knowledge about the ongoing activities.
Final Words
A real estate investor CRM in Mumbai is more than just a mere necessity. It is the need of the hour to ensure smooth business workflows, include automation for routine tasks, and take advantage of fresh leads faster than your competitors..
It is important to move fast, move forward, and gain a competitive edge in the real estate market as soon as possible. With the help of a CRM for real estate, businesses can streamline workflows and access all important communication on a single platform be it sales, marketing, or enquiry handling.
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